Introducing... SamplMatch

Are your samples reaching the right people?

Imagine this: you’ve got a fantastic product, and you know sampling can make an impact. But in today’s crowded market, traditional sampling methods often miss the target. Samples go to people who won’t buy. That’s budget wasted.

SamplMatch changes the game.

SamplMatch puts your product in the hands of real potential buyers. No more wasted samples. No more wasted budget. Just results.

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What is SamplMatch?

SamplMatch is a tool built for brand managers who want their samples to drive sales, not just reach people. It uses data-driven targeting to place your product in the hands of people most likely to buy. The result? Higher conversions. More loyal customers.

By using advanced analytics, SamplMatch identifies and targets individuals who align with your ideal customer profile, maximising the impact of your budget.

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Core Features of SamplMatch

1. Intelligent request processing
SamplMatch reviews every incoming request, deciding with precision who receives a sample and who doesn’t. This ensures that your samples reach the right people, allowing you to focus on genuine potential customers while gathering reliable data.

2. Stopping duplicate requests
With SamplMatch, you stop people having more than one sample. It validates multiple data points and flags any potential duplicate requests, maintaining the integrity of your campaign and ensuring each sample goes to a unique, qualified individual.

3. Historic engagement analysis
SamplMatch isn’t just reactive; it’s proactive. By assessing consumers past interactions and engagement data, SamplMatch identifies consumers who are the best fit for your product, not just freebie hunters. This means each sample reaches someone with an interest in what you’re offering, driving better conversion rates.

4. Validating the source of the request
Not every request source is equal. A lot of our samples are valuable and get leaked onto things like "deal sites". SamplMatch evaluates where each request originated and how it was submitted. This insight allows you to understand which channels bring in high-intent consumers and stops campaigns being flooded with unintended audiences.

5. Customisable decision logic
With SamplMatch’s latest update, you’re in control. Now, you can integrate your own data into the decision-making process, allowing you to decide not only if your product is suitable for a consumer, but which variation of your product will fit them best. This tailored approach makes your sampling strategy smarter, more relevant, and more impactful.

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Why Brand Managers need SamplMatch

For brand managers, every sample represents an investment. Traditional sampling methods often result in low conversion rates and wasted resources. SamplMatch addresses this challenge by focusing on high-intent consumers, ensuring your samples are distributed to individuals with a genuine interest in your product. This targeted approach enhances conversion rates, fosters brand loyalty, and maximises return on investment.

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Getting started

1. Define your ideal customer profile
   Identify the key attributes of your target audience. SamplMatch provides tools to refine this profile, ensuring your samples reach consumers who closely align with your brand.
2. Launch your campaign
   With your customer profile established, SamplMatch's algorithm identifies and reaches out to qualified consumers, delivering your samples directly to those with the highest propensity to purchase.
3. Monitor and optimise
   Utilise real-time data and insights provided by SamplMatch to monitor campaign performance. Analyse engagement metrics and conversion rates to optimise future sampling strategies.